Labels
Why Ingredient Lists Run from Most to Least
Ingredient lists run from most to least by weight. Learn how to check a package for allergens, additives, and other…
The archive
All explainers
Browse explainers on food labels, ingredients, processing, sourcing and claims. Each piece takes one question at a time and shows what the information can support.
Labels
Per Serving or Per 100 Grams: Two Ways to Compare a Label
Per serving or per 100 grams: learn to compare nutrition labels fairly, adjust for the amount you eat, and avoid…
Processing
From Grain to Flake: How Rolled Oats Are Processed
Rolled oats processing turns oat groats into familiar flakes. Learn what cleaning, hulling, steaming, rolling, and…
Food Claims
The Word Natural Cannot Explain an Ingredient
Natural on a food label does not identify an ingredient’s source, makeup, or purpose. Learn which package details can…
Ingredients
A Pantry Shelf Read by Ingredient
A pantry shelf read by ingredient helps you compare one ingredient across similar packages and make a focused choice…
Our point of view
A label is a starting point, not a verdict.
We explain what food information says, what it leaves unanswered and which questions are worth asking next.